Rico Delgadillo—SVP, Counseling and Client Care

Rico Delgadillo is the Senior Vice President of Counseling and Client Care at BALANCE. He joined the team in 2003 and brings with him more than two decades of experience in the financial wellness sector. He began his career with BALANCE as a Counselor Manager for the organization’s Consumer Credit Counseling Service of San Francisco division, and successive promotions brought him to his current role, where he is responsible for more than 160 employees.

Rico oversees all counseling operations and counseling service delivery for the organization’s hundreds of partner organizations, including credit unions, community banks, and Employee Assistance Programs, as well as numerous government and government-related entities. Bilingual in English and Spanish, he is well-known and respected in the industry for his leadership skills and experience serving diverse communities.

Previously, Rico served as Vice President and Chief Operating Officer for a credit counseling agency in Texas. He began his career in the United State Air Force, where he was responsible for assignment actions at the headquarters level for enlisted personnel worldwide. He is a Leadership School distinguished graduate, and Certified and Housing Counselor.